Peek into some Korean skincare & beauty brands in India
We know India has become one of the most attractive markets for many Korean skincare brands. In this article, let’s find out which Korean brands have entered the Indian market, how they are doing, and what does this mean?
The rise in demand for Korean skincare products in India
India is seeing a rise in demand for Korean skincare and beauty products.
What are the reasons behind this craze?
We found that there are several reasons, the love for natural ingredients, similarity in cultures, the K-pop boom, and social media made the Indian audience inclined towards Korean skincare.